Instagram has announced the launching of a new payment in conversations function that will enable you to make purchases on Instagram. With the new payments in conversations feature on Instagram, you can now communicate with a small business about their product and then buy it.
Instagram allows users to find and connect with the things that are most important to them. Not only are people messaging their loved ones and friends, but also the favorite businesses.
Every week, one billion people message a business across our family of apps — whether it’s chatting with brands, browsing products, asking for support, or interacting with stories.
We aim to make it simple and seamless for individuals to get in touch with the businesses they care about, as well as locate and purchase the goods they like, all from the chat thread. That’s why today we’re introducing a new way to make a purchase on Instagram — right where you chat.
Now, you can make purchases while speaking with a qualified small business on Instagram without ever leaving the conversation. For instance, all you have to do to express interest in a bag is send a message to the company describing it. From there, you may start a conversation about adjustments, like adding your initials and then immediately place your order.
In that same chat thread, you’ll also be able to track your order and ask the business any follow-up questions. Finally, you’ll be able to use Meta Pay to complete purchases, making checkout even easier in just a few taps. And you can shop with confidence knowing that your payments are securely processed and your purchases are protected.
You can find out more details about the new Instagram payments in chats feature over at the Instagram website at the link below.